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Selected product & motion work
A few examples of product education, feature launch, and adoption-focused videos I created during my time as Creative Director of Motion Design at BILL.
BILL | Product Walkthrough | Multi-Entity 101 | 2025
BILL | Feature Sizzle | HR Integration | 2022
A sizzle video introducing BILL’s HR Integration, designed to quickly communicate the value of the feature and encourage adoption. Note: This piece features BILL's previous brand identity.
Role: storyboarding, design, animation, music + sound
BILL | Walkthrough-Sizzle Hybrid | W-9 Agent | 2025
A hybrid product explainer combining the energy of a feature sizzle with the clarity of a walkthrough. The first half introduces the value of BILL’s W-9 Agent and builds interest in the feature; the second shifts into a simple, step-by-step onboarding experience showing users how to get started.
This approach created a flexible foundation that could also be separated into standalone marketing and educational content.
Role: storyboarding, design, animation, music + sound
Additional Animation by Kevin Woods
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