In a celebration of its customers, Invoice2go’s internal creative team created and directed a series of customer stories — Small Business Spirit.

Running a small business is an arduous journey, but one that can reap a lifestyle of independence. We wanted to authentically capture our customers in their world, working their way; the grit, the vision, the pride.

Each episode was repurposed in a multitude of lengths and edits to distribute through each channel of our marketing ecosystem.